The Path to COP28, the first and largest finance-focused campaign for COP28, brings together high-profile institutions and thought leaders to raise awareness and drive action from the global finance sector.

The campaign was formally launched at Dubai International Finance Centre (DIFC) on 24th October 2022. Ahead of the event GEFI Chair Global Steering Group Chair, Dame Susan Rice joined Co-Founder and Managing Director Omar Shaikh to sign a “Host Financial Centre” Memorandum of Understanding with DIFC CEO Arif Amiri. The launch generated 58 pieces of media coverage with the campaign being promoted extensively across the digital DIFC estate.